Le Guide d’Achat du Black Friday

The Black Friday Shopping Guide

Dear reader, Black Friday has become the unofficial start of the holiday shopping season. It's more than a tradition; it's an opportunity , and with inflation, you understand the importance of finding good deals to ease the strain on your clothing budget.

It's a day when commercial chaos takes over reason, but with this guide, you'll be the captain of your shopping ship in complete serenity.


The Ultimate Guide to Finding the Best Shoe Deals of Black Friday 2023


Dive into the Black Friday Frenzy

With the fresh air of November comes the promise of great deals: Black Friday . This phenomenon, which has crossed the Atlantic to become ingrained in our customs, is no longer just a day, but a veritable season of discounts.

Excitement is building at the prospect of finding exceptional deals. Black Friday , once limited to a single day of sales after Thanksgiving, has transformed into an extended promotional period, often encompassing the entire week or even the whole month at some retailers.

This tradition of frenzied shopping has become a global event, officially marking the start of the holiday shopping season.


The origin of Black Friday: why such a special Friday?

Imagine the streets of Philadelphia in the 1960s, so crowded that the police dubbed this frenzy " Black Friday ." Today, this term is synonymous with savings and shopping sprees . Can you feel the adrenaline already?

Black Friday originated in Philadelphia in 1960

Black Friday originated in Philadelphia in 1960

Long queues to take advantage of real deals

Long queues to take advantage of real deals


Black Friday in France: how did this tradition become established here?

While Black Friday originated with our American friends, it has become a firmly established part of the French calendar. First adopted in France in 2013, it has quickly become indispensable. Get ready for the event of the year!

Initially focused mainly on the tech and e-commerce sector with brands like Darty, Fnac or rue du commerce, black friday has expanded into stores since 2017.


Why will this guide change your Black Friday experience?

Every year, it's the same old story: we tell ourselves we'll be organized, that we won't give in to temptation... and yet. With this guide, become a shopping strategist, a bargain hunter, a queen of good deals . It's our shared secret!

Armed with tips and tricks to transform a potentially overwhelming experience into a triumphant treasure hunt, we provide you with tools to identify worthwhile offers, manage your budget, and make wise choices, thus avoiding burnout and post-purchase regrets that lead to returns or reselling on Vinted 😱


Preparation is key


Identify your needs and desires


Sneakers & Basketball Shoes for the Whole Family

It is crucial to understand in advance what types of shoes you are looking for.

Sneakers , for example, are essential in everyone's wardrobe. Whether you're looking for high-performance models for sports activities or everyday shoes for comfort and style , there are options for all ages and tastes.

Remember to look out for new releases from popular brands or limited editions that might be discounted during Black Friday.

For your energetic children or your sporty partner, every member of the family will find the perfect fit. Whether it's Adidas for durability, Skechers for comfort, or Puma , SMR , Tamaris , Marco Tozzi ... be prepared.

▶️ See all women's sneakers


Boots and ankle boots to face winter in style

With winter approaching, Black Friday is the perfect opportunity to invest in quality boots and booties . Look for styles that combine fashion and functionality – those that offer adequate insulation against the cold while completing your winter look .

Keep an eye out for waterproof materials, warm linings and non-slip soles .

Icy sidewalks beware! With brands like Clyo, Aliwell, Rieker, Fugitive, and Tamaris , combine comfort and elegance for the chilly months.

▶️ See all women's boots & ankle boots


Loafers and Derbies: Elegance for every occasion

Loafers and derbies are essential pieces in a sophisticated wardrobe. Whether you're polishing an office outfit or adding a touch of elegance to a casual ensemble, these styles offer both comfort and class. During Black Friday, these items can often be found at significantly reduced prices, making it the perfect time to invest in high-quality footwear .

For your end-of-year parties or this professional meeting, opt for Remonte, Tamaris or Geox , and choose flawless distinction.

▶️ See all women's moccasins

▶️ See all women's derbies


Set your budget with complete peace of mind


Budget tip: the magic calculation

It's easy to get carried away by the excitement of promotions, isn't it? To avoid excessive spending, set a clear budget.

For example, assess your finances before the event to determine how much you can afford to spend without impacting your regular expenses. Consider both planned and unexpected purchases, and think about setting aside a little extra for unforeseen opportunities.


The Art of the Preparatory List


Downloadable checklist for Black Friday

A personalized checklist helps you stay focused on your buying goals. Our downloadable template is designed to help you categorize your needs, compare prices, and note down specific brands or models you're interested in.

It can also serve as a quick reference to avoid impulse purchases and ensure you don't miss any important offers.

I'm downloading my Black Friday 2023 checklist here!!!


Black Friday treasure hunt


The best brands on the lookout


Adidas and Puma: The advantageous rivalry

This historic competition between two sporting giants is your best asset for competitive offers.

▶️ See all Adidas shoes

▶️ See all Puma shoes


The charming diversity of Laura Vita and Les Tropéziennes

French fashion has a reputation for excellence and charm. Laura Vita and Les Tropéziennes par M Belarbi , with their colorful and original collections, embody this reputation. Black Friday is the perfect opportunity to enjoy their creations at more accessible prices, allowing you to add a touch of creativity to your shoe collection.

▶️ See all Laura Vita shoes

▶️ See all Les Tropéziennes shoes


Sporty elegance from Lacoste and Asics

For those seeking sporty elegance, Lacoste offers designs that blend sport and luxury , while Asics is renowned for the innovation and comfort of its athletic shoes . Their Black Friday deals can give you access to high-quality footwear at competitive prices.

▶️ See all Lacoste shoes

▶️ See all Asics shoes


Selection by category: find the perfect fit!


For Women: between comfort and elegance

Whether you're looking for the elegance of Marco Tozzi derbies to shine at the office, or the casual comfort of New Balance sneakers for your outings in the park, Black Friday is the perfect opportunity.


The season's must-haves

  • Sneakers & Trainers : For sports enthusiasts, Asics and Adidas will catch your eye.
  • Boots and Booties : To face winter in style, consider UGG or Laura Vita boots.

Pro Tip: How to choose wisely?

Look at the trends, but also listen to your feet. Comfort or style, why not both with smr-semerdjian shoes?

▶️ See all women's boots & ankle boots



For Men: the perfect blend of style and practicality

Gentlemen, Black Friday is your ally for refreshing your wardrobe without breaking the bank. What do you think of the Chelsea boots from Tamaris ?


Black Friday selection

  • Derbies & Oxfords : Classics revisited by Faguo or Geox await you.
  • Boots & Ankle Boots : Palladium or Dr. Martens , the allies of your feet for a comfortable winter.

Style tip: The shoemaker's eye

A word of advice, gentlemen: loafers are no longer just for the golf course. With the right models from Tamaris, you'll be the modern-day dandy.

▶️ See all men's boots & ankle boots



For children: comfort and durability above all

For your little ones' adventures, their shoes need to be ready for anything. With sneakers from Geox or boots from Kickers , your children will be equipped to conquer the world, or at least the playground.


Our Favorites for Little Feet

  • Sneakers & Trainers : For sports or recreation, consider Vans or Converse .
  • Boots & Booties : Because adventure can't wait, opt for Palladium or Canadian boots.

Size Guide: Measure to choose better

Be sure to check your children's foot growth before buying miniature models. Use our foot measuring tool, available for free download here.

▶️ See all boots & booties for Girls

▶️ See all boys' boots


Strategic advice for smart buying


When time is your ally


The Secret Hour of the Best Deals

Contrary to popular belief, the best deals aren't always available as soon as the sales begin. Sometimes, the biggest discounts are activated at specific times to maximize traffic during off-peak periods.

Pay attention to retailers' announcements and consider shopping at unexpected times, such as early morning or late evening.


The mistake to avoid


Anecdote about an impulsive purchase

Learn from Caroline's unfortunate experience, a shopper who tells us about her regrettable impulse - a lesson not to be forgotten.

Caroline was eagerly awaiting Black Friday, and when it arrived, the excitement made her click frantically and fill her basket with a dexterity worthy of a concert pianist.

When her purchases arrived, she realized she had ordered three different sizes of the same pair of boots, convinced that her feet could change size depending on her mood.

After a nervous laugh, she carefully stacked the boxes to return them to us, promising herself never to buy online again without first finishing her morning coffee.

And that's how Caroline became legendary in customer service, not for her good taste, but for her "triptych of boots" which went around the office!


The Importance of Customer Reviews


Reliability barometer: read between the lines

In a sea of ​​opinions, it's essential to know how to interpret customer reviews. Try to distinguish constructive feedback from biased or superficial opinions. This can help you avoid falling into the trap of overpriced products and identify true gems in terms of value for money.


After Black Friday: Managing your purchases


Return policy: what you need to know


Real-life cases of product returns

During promotional periods, sales, and Black Friday, return conditions may change on many websites.

At GDCBoutique, for example, in the event of a return, we reserve the right to charge you for the costs. For instance, if you order 3 pairs and return one, we may charge you the amount corresponding to your chosen delivery method.


Order tracking and customer service

Effective order tracking can change the shopping experience.

During promotional periods, due to the influx of orders, delivery times may be exceptionally longer. We will notify you by email, and you will receive a delivery notification when your package is handed over to the carrier.

It may happen that you were not quick enough and ordered a product that was out of stock; in this case, we reserve the right to cancel and refund your order.


Conclusion

In short, ladies, let this Black Friday be the perfect opportunity to unearth those gems that will make your eyes sparkle without emptying your bank account. Armed with our guide and the invaluable checklist, you're now ready to conquer the best deals, shoes on your feet and a smile on your face.

Remember: the best deals are the ones that make us happy without regrets. Happy shopping, and let the bargain hunt begin!

If you follow these tips, Black Friday will turn into a treasure hunt where you will emerge victorious, your arms laden with bargains.

I'm downloading my checklist for Black Friday 2023.


Share Your Experience!

Don't forget to share your finds and experiences in the comments to inspire the bargain-hunting community. Happy Black Friday everyone!